Marketing without great content is impossible. Only 42% of marketers believe they are effective in their content marketing efforts, so it sounds like some of you need a helping hand! Content marketing is a strategic marketing approach, focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience […]
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social media blogs and advice from zym support heroes
Using Social Media in Your Overall Inbound Marketing Strategy
Social media and inbound marketing go hand-in-hand like peanut butter and jelly. When used effectively, social media can be an incredibly useful tool in your overall inbound marketing strategy. Social media is a massive part of our lives, in both a professional and personal sense. We are a world of scrollers and swipers, and we […]
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How You Can Be More Consistent on Social Media: 6 Actionable Tips
Over half of the global population is active on at least one social media platform, and 45% of Internet users use social media to learn more about products and brands. This makes social media one of the best spaces to boost your brand’s reach and resonate with your target audiences. However, the digital space is […]
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Develop a Strong Social Media Strategy with Automation
Develop a Strong Social Media Strategy with Automation Social media is a very powerful and cost-effective marketing strategy. Studies show that around 60% of people access social media every day or most days, so there is a massive opportunity to reach people with your marketing campaigns via social media channels. As well as having such […]
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How Scheduling Social Media Posts Can Boost Your Business
How Scheduling Social Media Posts Can Boost Your Business Social media marketing is a great way to engage with a huge number of potential customers and this channel is also one of the most cost-effective options. With social media usage at such a high level and so many different platforms to reach a broader audience […]
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Social media trends for 2022
2022 Social Media Strategy – What Are the Latest Trends? The start of the year is the best time to do all of the necessary business planning to set you up for a successful year ahead. One of the important aspects of planning that has a big impact on your business performance is your marketing […]
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5 Instagram SEO Tips to Increase your Reach
Instagram is a great platform to scale up your small business. From their most recent collaboration update to InstaShop, Instagram has some great features that social-savvy business owners like yourself can use to their advantage. But with so many millions of accounts on the picture sharing platform, it can be hard to rise to the […]
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Social Media Tips For New Businesses – Bringing It To The Next Level.
Social Media Tips For New Businesses – Bringing It To The Next Level. The world of social media can be daunting for new businesses. The social marketing industry is so enormous, and with so much information and services and ads telling you they can find you thousands of followers fast it’s hard to know what’s […]
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5 Tips for Social Media to help you Grow Your Business
5 Tips For Planning Social Media Content To Grow Your Business As a business owner, social media is one of the leading ways you attract customers and grow your business – not only to get them to initially buy your product, but also to retain their interest and buy-in for the long-term. Having a social […]
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Are You A Small Business On Social Media? Here’s The Best Times To Post on Each Platform To Maximise Results
Are You A Small Business On Social Media? Here’s The Best Times To Post on Each Platform To Maximise Results More than half of the world now uses social media, according to the July 2020 Global Statshot by DataReportal. That’s 4.57 billion people. In the UK alone, there were 45 million active social media users […]
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